Friday, April 01, 2011
Use the best paint available for residential painting services in Northbrook. The new latex version of their famous Satin Impervo for woodwork and trim is outstanding. Their Regal wall paint in the Matt finish is very good also, especially when it comes to wash ability that doesn't leave burnishing marks like with cheaper paints.
There are so many reasons why it makes sense not to go it alone as a painter. You can turn your jobs faster, the work becomes easier, two people can come up with good ideas, techniques, etc.
Diversify your services - some painters like to offer more than just painting. There are natural add-on services like power washing, window washing, light carpentry, drywall/plaster repair, driveway sealing, etc. These extra services can help keep you consistently busy and more profitable. Strive for repeat business - many businesses prosper just from repeat business alone. An example would be window washing. Having painting business contracts set up that are repeating on a monthly or seasonal cycle could be a strong backbone for your company's profits. This can work in commercial painting where you and the customer agree on a monthly or seasonal maintenance or touch-up painting schedule.
Use referrals and other free painting business getting secrets - Word of mouth or getting referrals is the strongest form of advertising. If your company does good work you will get a lot of referrals. These referrals are people that are pre-sold on you and your company by their friends and acquaintances.
Learn how to estimate - next to getting a lot of free advertising, nothing beats having a good estimating system in place for maximum painting business profits. New painters struggle and many times eat their jobs in the beginning. Or they will give their work away just to get the job because they are so afraid the customer will reject their bid. When you know how to estimate correctly you will not be afraid of your company prices because you know they are fair. Plus if the customer says no, you can always offer to go a bit lower or just move on to the next estimate.


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